Stillwater, Ok. – The Intercollegiate Tennis Association Center for Coach Education is pleased to offer a coach education session coming to the 2024 NCAA Championships for all coaches in attendance at the championships. 

Set to be held at Oklahoma State University on Saturday, May 18th, “Winning Under Pressure” focuses on  the data around playing pressure points successfully, developing your players to perform under pressure and leading yourself well under pressure to positively impact your player’s performance. 

This two part session will be led by tennis data analysts Geoff Russell from SPINN and Warren Pretorius from Tennis Analytics, and experts from BETTER, an organization devoted to helping coaches adapt to the future of leadership in athletics.

Registration is open today and will remain open until Wednesday, May 15th for all coaches. The cost is $45 for ITA member coaches and $75 for non-member coaches. Both prices include the education sessions, a ticket to the four NCAA Championship semifinal matches, parking, lunch & snacks. 

See below for a quick recap of this new ITA Center for Coach Education offering coming to the 2024 NCAA Championships:


Winning Under Pressure: ITA Coach Education Opportunity

  • Date & Time: Saturday, May 18th from 9 am to 12:30 pm
  • Location: Oklahoma State University
  • Schedule: See below for specifics
    • 9 am – 11:30 am: Data-Driven Decisions: Using Data & Game Style Analysis to Develop Players for Pressure Situations
      • Presented by: Geoff Russell & Warren Pretorius
    • 11:30 am – 12:30 pm: Leading Well Under Pressure: How You Lead Yourself Impacts How Your Athletes Perform
      • Presented by: BETTER
  • Cost: ITA member coaches ($45), non-member coaches ($75)
  • Registration: Here
    • Deadline: Wednesday, May 15th

About the presenters: 

Geoff Russell spent 13 years at USTA Player Development where he supported the long-term development of junior, collegiate and professional athletes through the use of analytics. He also worked with former NCAA Championship Mackenzie McDonald and Ben Shelton, supporting their teams with developmental feedback as well as opponent scouting at all four majors. Through SPINN, Geoff currently works with 11 collegiate programs including TCU Men, Texas Men, Ohio State ment, Tennessee Women and Clemson Women. 

Warren Pretorius is the founder of Tennis Analytics, a company that provides detailed match analytics, scouting and detailed statistical reports. His current clients include USTA Player Development, Tennis Canada, over 40 NCAA teams, and players on the ATP/WTA Tours. 

BETTER specializes in content meant to improve how coaches think, lead, communicate and perform. Through their educational systems, coaches will learn how to thrive in the midst of an ever changing landscape of college athletics. 

About The ITA: The Intercollegiate Tennis Association (ITA) is the governing body of college tennis and a coaches association, both an advocate and an authority for the sport and its members. The ITA is committed to serving college tennis and returning the leaders of tomorrow while promoting both the athletic and academic achievements of the collegiate tennis community. The ITA, founded in 1956, is comprised of more than 2,000 men’s and women’s varsity tennis teams representing more than 1,250 institutions, while administering numerous regional and national championships, and the ITA/Tennis Point College Tennis Rankings for 20,000 college varsity student-athletes across five levels of play. The ITA also bolsters an industry-leading awards program for players and coaches to honor excellence in academics, leadership, and sportsmanship. Keep up with all of the excitement around college tennis by visiting WeAreCollegeTennis.com and following the ITA on Facebook, Twitter, Instagram, TikTok, and LinkedIn.

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