TECNIFIBRE, member of MF Brands (Lacoste, The Kooples, GANT, AIGLE), is the fastest growing tennis and squash brand in the industry. TECNIFIBRE is looking for a regional tech rep based in the South East area (Atlanta GA or similar metro area preferred). If you love to compete and thrive in a fast-paced environment, then please look to join us.  


  • Regional Tech Representative (Tecnifibre- Lacoste Sports) 
  • Reports to Head of Marketing 


  • Supports the Regional Sales Manager to drive Tecnifibre and Lacoste businesses through organizing demo days, leading retail and club staff product training, setting up in-store merchandising display.
  • Helps activate the brand by supporting product launches, building the Tecnifibre community, and promotes at local and national events.  


  • Lead the overall field support efforts for Tecnifibre and Lacoste at tennis specialty, clubs, and select retail accounts as well as consumer facing events located within the territory. 
    • 30 Account visits a month: Lead brand and product training to elevate staff engagement, dedicate time to sell in store, and convert retail staff and club coaches into brand ambassadors.
    • 15 demo days a month: to support accounts, educate consumers, and generate sell-throughs
    • 2 events a month: attending events such as USTA sanctioned tournaments (juniors and adults) or high school coaching conventions 
    • Weekly update CRM with contact information and latest insights 
  • Help grow our Tecnifibre community  
    • Lead organized events with Tecnifibre coaches, ambassadors, influencers, and brand fanatics
    • Build the TF Select community to share brand communication
    • Generate volume of content through in person events for Social Media platforms 
  • Event support at BNP Paribas, Miami Open, and DC Open. This includes booth/retail set-up, sales, operations, supporting activations, and more 
  • Implement product launches and seeding programs within the territory. 
  • Execute in-store displays to ensure Tecnifibre and Lacoste products are properly featured and merchandised and within the brand guidelines.


  • College degree + 1-2 years of work experience preferably in tennis/sports industry. 
  • Passionate about tennis with experience playing at the collegiate level. 
  • Excellent interpersonal and organizational skills 

TRAVEL FREQUENCY: Approximately 3 days a week 


  • Base range: $50,000 – $60,000 + annual bonus 
  • 100% of medical, dental and vision cost paid for by the company 
  • Travel expenses paid 
  • Product employee program (Tecnifibre and Lacoste) 

CONTACT: Please send resume to [email protected]

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