Geoff Russell worked for the USTA Player Development department for 13 years. During his time at USTA PD he worked with many of the top players and coaches in the world. Geoff is a leader in sports performance and data analysis. He leverages innovative solutions in optical data, visions, and wearable technologies to provide objective, measurable, feedback around development areas of focus. He is now working as a consultant for a number of college tennis teams, helping them to maximize their use of technology as it applies to player development and recruitment.

In this podcast, Geoff discusses how coaches can implement some level of technology into their coaching modalities; what mistakes he has seen coaches make when trying to help their players reach their full potential; some themes he sees emerging after watching hundreds of hours of college tennis over the last several months and lots of other helpful insights for coaches.

Listen to this episode to hear more from Geoff and Dave as they speak on many pressing aspects of the collegiate game.   


On the ITA Coaches Podcast with Dave Mullins, he and his guests deliver the best tennis information through open discussions. Current coaching topics, trends, guests, and some fun along the way will make this your new favorite tennis podcast. The College Tennis Coaches Podcast hosts various tennis industry professionals for engaging and educational topics.

Subscribe and listen today on iTunes or Spotify!

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